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Multi Screem Media’s SAB TV has adorned a new look and has come up in vibrant and energetic colours.
SAB TV announced the revamped look and also promised to offer an enriched and everlasting experience for the people of all age groups.
Steinbranding, a company from Argentina, was assigned the task of revamping of the channel. The company designed the new look of the channel.
SAB TV says that the new and fresh look of the channel is an attempt to give a sparkling new feel and fresh experience to the audience, without losing the essence of the channel.
Commenting on the development, Anooj Kapoor, business head, SAB TV, says, "We wanted to redo our home, change the packaging, clothing of the channel to make it look more interesting and attractive. Having said that, the content of the channel, nature and pitching of the content is same. The red and yellow colours are same, just that we have added a few more colours and motifs to enhance the present look. For us, the family of warm colours signifies the light hearted and family channel."